Blog: Leila Dorari

9 Tips to Effortlessly Organize an Outdoor Corporate Event

Organize an Outdoor Event

There are many things to consider when planning an outside corporate event. Some of them may include necessary permits, bad weather, the number of attendees, or the nature of the event itself. On the other hand, outdoor events may provide features that the indoors cannot, such as natural beauty, scenery and ambience. While planning such a feast may seem to be overwhelming, it can be broken down into easily manageable steps. Let's go over the points that should be considered.

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Essential Guide TO Mastering The Startup Office Security

Office Security

One of the biggest nightmares to any office is a break-in. No matter what line of work you're in, even if there is nothing particularly valuable to steal, the very idea of someone rummaging around your office when you don't want them to is chilling. And for some companies, intellectual property theft is worse than the theft of any amount of money, hardware or jewelry. At worst, somebody may end up getting hurt.

This is why you need to get proper security set up in your office. Don't think of this as something that just happens to other people - it can happen to you. And no, an insurance policy and a padlock is not enough.

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6 Reasons to Invest in Your Startup Employees' Education

Employee Education Matters

Startups are great for several reasons: they allow you to be independent and pursue your dreams, they might be the thing that's going to change the world, and you might even get rich if your idea is good and successful enough.

Still, not every startup is an instant success, everyone can agree on that, but on the other hand, all successful ones have a few things in common. One of which is ongoing education of each and every employee. We give you several good reasons why you, an entrepreneur, shouldn't hesitate to invest in your employees' education.

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Grow Your Social Media Audience With These 3 Engagement Ideas

Grow Your Social

Today one of the best ways to gain recognition for your business is through social media channels. Even if your startup is on a roll you still need to continue to grow your social media audience - your on-going sales largely depend on the number of people you can reach and plain advertising techniques are just not enough anymore. The competition is vast, so it's not enough just to create a profile on Facebook, Instagram, Linkedin, or Twitter. Every experienced social media marketing professional knows that these accounts must be polished and regularly updated to keep users engaged.

Having a strong social media presence can do wonders for your business, but this presence needs to be built in the right way - following can be developed only if you know how to give your users what they really want. Sometimes this seems like an impossible task - you try to interact as much as you can, but nothing seems to be happening. Maybe you're pushing too hard, for engagement must be organic. Or maybe you're just not doin…


3 Ways To Outsmart Hidden Marketing Expenses

Watch Your Marketing Expenses

Henry Ford once said, "A man who stops advertising to save money is like a man who stops a clock to save time." and he couldn't have been more right! Experienced entrepreneurs are well aware that if you don't invest in promotion (whether through paid advertisement, social media, or a combination of several strategies) producing content is a complete waste.

Being an entrepreneur or business owner, it is obvious that you don't have the ability to produce all the needed content by yourself and that you have to pay somebody else to do it. It means that sometimes you need to hire freelancers or someone with certain expertise to help you cover all of your company's needs. But what to do when the costs extend and you find yourself surrounded by additional expenses? Using following tips as guidelines can help you avoid those little hidden outlays.

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